EUGBC, close cooperation with marketing consulting agency STREGI ,  started series of the online meetings in response to the current global/local challenges, aiming to contribute to development and survival of organizations brands, as well expansion capabilities on export markets, managing companies’ successful digital transformation

On September 18 the meeting has been organized on Brand and Business Development issues covering the following topics:

Brand Strategy, as an instruction of Commercial Strategy
Brand Challenges and ways for development
Brand Strategy Implementation within Organization

Topics were covered by Strategic Branding and Marketing Consultant and co-founder of STREGI. Kakha Samkharadze

Next in turn meeting  (date tbc) will be about Successful Digital Transformation of Organizations, covering following topics

E-commerce development in-line with business processes
Digital instrument for business development
Digital technology for export markets

Topics will be covered by Digital Marketing Consultant and co-founrder of STREGI. Temo Berishvili